about business,
curiosity & digital
Who we are
A digital agency. A creative agency. A technology partner. A business intelligence provider. We are all of these together, and none of these in isolation.
A business problem doesn’t come pre-defined as a media problem or a creative problem or a tech issue. It just poses itself as a business problem.
We believe in mixing requisite doses of each discipline, to create bespoke solutions for your business bottlenecks.
We look at solving business problems, approaching it with curiosity, leveraging digital largely, not just in media terms, or creative terms or technology terms, but all of those.
We are LAB42. We are ‘about business. curiosity. and digital’.
our DNA
Our Services
+Data enabled media
Performance, programmatic, mobile-first
+Data enabled creativity
Social listening, creative inception insights, A/B tests
+Data enabled strategy
Real-time consumer transaction insights, location insights
+Data enabled measurement
Creative performance audit POE analysis
+Mobile Audit and Enhancement suite
+Owned Asset Management
+Algorithmic Dynamic Content Design
+Brand Design
+Campaign Design
+Social experience design
+Mobile experience design
+Customer interface & response design
+Attribution Modeling
+Econometric Modeling
+Consumer Engagement Journey mapping
+Real-time Audience Feedback Mapping
+Decision Automation Dashboard
+Lead MgmtSystem
+Campaign Benchmark Dashboard
Every business problem can possibly be solved effectively,
with the right mix of ‘data’ ‘design’ and ‘decision’.
We strive to find the formula for your business, together with you.
Welcome to LAB42.